Music

Benefits

We are a producer and direct distributor of modern music for business that is free of charges imposed by ZAiKS, Stoart, or ZPAV.

We create music to be used directly in Audiomarketing. Our playlists are not patchworks of various tunes. Owing to a number of characteristics, individual pieces of music are not monotonous or bothering and meet the requirements of a given brand, e.g. increase the sense of security.

Since 2010, we have been engaged in activities related to Audiomarketing and creating music for business. We help Polish entrepreneurs to optimize the costs associated with the fees of OZZ societies (collecting societies for the rights of producers of phonograms and videograms).

Our own production

Audiomarketing starts with the production process, not the selection of ready tunes. We control the production process so that the music meets the specific expectations concerning background music.

Legal safety

We work only with verified artists and take full responsibility for the legality of the music pieces and total exemption from the fees of OZZ societies. We do not transfer our liability to artists.

Individual playlists

Based on such information, the music department prepares a playlist with a comment. Music producers also take part in the process of understanding the customers’ needs and music selection, which guarantees well-prepared playlists.

Automatic music devices

As part of the service, we offer our original solution based on Plug & Play music devices. These devices are self-operating, they ensure stability of the system and low failure rate.

Music updates

When creating playlists, we pay attention to many factors, one of them being diversity, which prevents dullness and boredom with the playlist. In addition, we update the music every two months, taking into account our customers’ opinions.

Music quality

Music quality is guaranteed by the appropriate selection and our own, experienced production department, which composes music for Audiomarketing on a daily basis. Additionally, our music is played in very high quality of 320kB/s.

Facts and research

0

of Poles like to visit
venues with background music.

Source: TNS OBOP for ZPAV

0

This is the potential percentage increase in store turnover that can be reached by playing music.

Source: R.E Millman.

0

of people will choose a beauty
parlor where music
is played.

0

of people may experience mood changes
thanks to music.

0

of people under 25 years of age make a purchase
more often (by 51%) under the influence
of music.

0

This is the potential percentage increase in store turnover that can be reached by playing properly selected music.

Fail-safe remotely controlled player

  • Creation of a tailored playlist
  • A playlist contains 200-300 pieces of music, it is updated every 2 months with the change concerning about 10% of music, deleted pieces are replaced with the new ones so that the playlist maintains its consistency and continues to meet the customer’s expectations
  • A license for public playback of a playlist in a given place, music without OZZ fees
  • 24h service (technical support)
  • SLA – service response in 24 hours
  • Emission of spots/messages
  • Cyclic updates of music
  • Implementation time ranges from 2 weeks to 3 months depending on location
  • Messages are emitted throughout the network or to individual locations and planned 2-3 days in advance
  • Installation, configuration of devices, preparation of a server environment, creation and upload of a playlist

Access to the player on the website

  • A few music channels, which can be tailored to individual needs
  • Music can be played back on any device: IOS / Android / PC / Mac